Tuesday, September 13, 2011

Using 3D Animation In Commercial Space

By Adrian Taylor


No one can deny the stratospheric success of 3D animation. It now extends to different industries. With the demand for visually stimulating and hyper-realistic environments, 3D has become the standard for numerous jobs.

Game Design The top grossing games nowadays turn 3D animation into a spectacle of unrivaled proportions. Nowadays, gaming designers and developers use 3D to create unique characters with realistic attributes, design highly stimulating images that improve game play and make gaming a lot more enjoyable. It also is a step up from the improving standards of gaming console engineering as well as utilization of high powered computers and laptops. Why waste graphics capacity with a simple 2D game when 3D can pump up the true capacity of your device?

Film Pixar is one of the most notable companies that introduced 3D animated films. From Toy Story, A Bug's Life, Monster's Incorporated to the touching adventures of UP, animation has transformed 3D viewing to a whole new level. Then reality and 3D merged, with films like The Matrix Trilogy, Harry Potter and other CGI enhanced films. Beowulf also saw the merging of close to reality filming. Of course, it does not stop there. Users are also enticed with 3D enabled productions enhancing film experience to a whole new level. 3D animation plus augmented reality revolutionized the industry to unparalleled proportions.

Architecture Nowadays, architects and engineers do not just offer you architectural plans and 2D schematics. A lot of companies are also offering 3D architecture. Plans of mega cities, towering skyscrapers and massive sculptures are rendered in 3D animation to give the clients a feel of what the ?perceived outcome? will look like. Now, you do not just go with a toothpick and board sample, you can create a true marketing product for upcoming condominium, business centers and even residential plans.

Design Clothing, accessories, toys, furniture and other consumer products can now utilize the unique realm of 3D animation. Nowadays, even before the product can be fully realized, the design can be visually perceived in 3D. This is a really powerful and useful tool to communicate products and help clients or executives to understand the concept before spending cash on prototypes. Consumer products and highly engineered or manufactured goods benefit from 3D.

The power of 3D is a universal visual language that is necessary for entertainment, business, design and education. It is no wonder why a lot of attention is being given to properly educate and equipped interested individuals with the skills to use 3D for a new frontier in design.




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